Maureen Zehring
How to write headlines that actually work?
A headline's purpose is to quickly and briefly draw attention to the story. It is generally written by a copy editor, but may also be written by the writer, the page layout designer, or other editors.
If a building becomes architecture, then it is art
The work you do while you procrastinate is probably the work you should be doing for the rest of your life.
Simplicity is somehow essentially describing the purpose and place of an object and product. The absence of clutter is just a clutter-free product. That's not simple.
To produce perfect books, these rules have to be brought back to life and applied.
